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Tagashira Takumi  田頭 拓己

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TAGASHIRA Takumi  田頭 拓己

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Researcher Number 10802241
Other IDs
Affiliation (Current) 2025: 神戸大学, 経営学研究科, 准教授
Affiliation (based on the past Project Information) *help 2024 – 2025: 神戸大学, 経営学研究科, 准教授
2022 – 2023: 一橋大学, 大学院経営管理研究科, 准教授
2019 – 2021: 一橋大学, 大学院経営管理研究科, 講師
2018: 東京大学, 大学院経済学研究科(経済学部), 特任助教
Review Section/Research Field
Principal Investigator
Basic Section 07090:Commerce-related
Except Principal Investigator
Basic Section 07090:Commerce-related
Keywords
Principal Investigator
消費者行動 / オムニチャネル / マーケティング / 流通 / 商業 / 物流自動化 / 拡張現実 / ソーシャルメディア / eコマース / 小売 … More / マルチチャネル / 定量的分析 / 新技術採用 / 費用効率性 / 小売マーケティング / 経営学 / 商学 … More
Except Principal Investigator
商業 / 流通・ロジスティックス / マーケティング / 在庫管理 / 流通 / 広告 / サプライチェーン / ロジスティクス / シェアリングエコノミー / 流通システム / プラットフォーム Less
  • Research Projects

    (5 results)
  • Research Products

    (9 results)
  • Co-Researchers

    (11 People)
  •  企業間の成果比較、近視眼的マーケティング管理と顧客満足に関する実証的研究Principal Investigator

    • Principal Investigator
      田頭 拓己
    • Project Period (FY)
      2025 – 2028
    • Research Category
      Grant-in-Aid for Scientific Research (C)
    • Review Section
      Basic Section 07090:Commerce-related
    • Research Institution
      Kobe University
  •  Technological developments for customer journey management in omnichannel retailingPrincipal Investigator

    • Principal Investigator
      田頭 拓己
    • Project Period (FY)
      2022 – 2025
    • Research Category
      Grant-in-Aid for Early-Career Scientists
    • Review Section
      Basic Section 07090:Commerce-related
    • Research Institution
      Hitotsubashi University
  •  チャネルDXにおける小売企業のサプライヤー・エンクローチメントへの対抗と協業

    • Principal Investigator
      南 知惠子
    • Project Period (FY)
      2022 – 2024
    • Research Category
      Grant-in-Aid for Scientific Research (B)
    • Review Section
      Basic Section 07090:Commerce-related
    • Research Institution
      Sugiyama Jogakuen University
      Kobe University
  •  プラットフォームビジネスに適合した流通システムの形態に関する研究

    • Principal Investigator
      善如 悠介
    • Project Period (FY)
      2020 – 2024
    • Research Category
      Grant-in-Aid for Scientific Research (B)
    • Review Section
      Basic Section 07090:Commerce-related
    • Research Institution
      Kobe University
  •  Impacts of Omnichannel Retailing on Consumer Behavior and Firm PerformancePrincipal Investigator

    • Principal Investigator
      TAGASHIRA Takumi
    • Project Period (FY)
      2018 – 2021
    • Research Category
      Grant-in-Aid for Early-Career Scientists
    • Review Section
      Basic Section 07090:Commerce-related
    • Research Institution
      Hitotsubashi University
      The University of Tokyo

All 2022 2020 2019 2018

All Journal Article Presentation

  • [Journal Article] Information effects of warehouse automation on sales in omnichannel retailing2022

    • Author(s)
      Tagashira Takumi
    • Journal Title

      Journal of Retailing and Consumer Services

      Volume: 66 Pages: 102903-102903

    • DOI

      10.1016/j.jretconser.2021.102903

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-18K12876, KAKENHI-PROJECT-23K20165
  • [Journal Article] The effect of cross-channel integration on cost efficiency2019

    • Author(s)
      Tagashira, Takumi, and Chieko, Minami
    • Journal Title

      Journal of Interactive Marketing

      Volume: 印刷中

    • Peer Reviewed / Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-18K12876
  • [Presentation] CUSTOMER VALUE CREATION BY MULTICHANNEL RETAILER’S WAREHOUSE AUTOMATION: THE EFFECTS ON SALES2020

    • Author(s)
      Takumi Tagashira
    • Organizer
      2020 AMA Summer Academic Conference
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-18K12876
  • [Presentation] CUSTOMER VALUE CREATION BY MULTICHANNEL RETAILER’S WAREHOUSE AUTOMATION: THE EFFECTS ON SALES2020

    • Author(s)
      Takumi Tagashira
    • Organizer
      American Marketing Association Summer Academic Conference
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-23K20165
  • [Presentation] How Does Warehouse Automation Contribute to Multichannel Retailers’ Performance?2019

    • Author(s)
      田頭拓己
    • Organizer
      日本応用経済学会2019年度秋季大会
    • Data Source
      KAKENHI-PROJECT-18K12876
  • [Presentation] An Empirical Study on the Relationship between Cross-Channel Integration and Offline Store Patronage Behavior2019

    • Author(s)
      Takumi Tagashira
    • Organizer
      2019 Academy of Marketing Science Annual Conference
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-18K12876
  • [Presentation] The effect of cross-channel integration on cost efficiency2018

    • Author(s)
      田頭拓己
    • Organizer
      IO session of Summer Workshop in Economic Theory 2018
    • Data Source
      KAKENHI-PROJECT-18K12876
  • [Presentation] The effect of cross-channel integration on cost efficiency2018

    • Author(s)
      田頭拓己
    • Organizer
      日本応用経済学会2018年度春季大会
    • Data Source
      KAKENHI-PROJECT-18K12876
  • [Presentation] The effect of cross-channel integration on cost efficiency2018

    • Author(s)
      田頭拓己
    • Organizer
      日本商業学会関東部会2018年度11月研究会
    • Data Source
      KAKENHI-PROJECT-18K12876
  • 1.  善如 悠介 (10754682)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 2.  丸山 雅祥 (60135928)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 3.  松井 建二 (20345474)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 4.  角田 侑史 (00846404)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 5.  平尾 盛史 (20908470)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 6.  水田 誠一郎 (10962962)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 7.  南 知惠子 (90254234)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 8.  高嶋 克義 (30197090)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 9.  西岡 健一 (40553897)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 10.  結城 祥 (10554321)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 11.  金 昌柱 (40580501)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results

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