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KIM Geonha  金 建河

ORCIDConnect your ORCID iD *help
Researcher Number 50350468
Other IDs
External Links
Affiliation (based on the past Project Information) *help 2002: Waseda University, School of Science and Engineering, Research Associate, 理工学部, 助手
Review Section/Research Field
Except Principal Investigator
社会システム工学
Keywords
Except Principal Investigator
CMS / Logit Model / Consumers Durables / Brand Loyalty / Replacement Behavior / Asymmetric MDS / Brand Switching / Marketing / 非対称多次元尺度構成法 / 競争戦略 … More / ブランドスイッチング / 携帯電話市場 / ロイヤルティ / 非対称MDC / ロジットモデル / 耐久消費財 / ブランドロイヤルティ / 買替え行動 / 非対称MDS / ブランド・スイッチング / マーケティング Less
  • Research Projects

    (1 results)
  • Co-Researchers

    (2 People)
  •  Brand Switching Structure and Competitive Marketing Strategy in Consumer Durables

    • Principal Investigator
      OHNO Takahiro
    • Project Period (FY)
      2001 – 2002
    • Research Category
      Grant-in-Aid for Scientific Research (C)
    • Research Field
      社会システム工学
    • Research Institution
      Waseda University
  • 1.  OHNO Takahiro (70169027)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 2.  TABATA Tomoaki (00329103)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results

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