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ISHIHARA Masakazu  石原 昌和

ORCIDConnect your ORCID iD *help
Researcher Number 60896819
Affiliation (Current) 2025: 中央大学, 企業研究所, 客員研究員
Affiliation (based on the past Project Information) *help 2021 – 2024: 中央大学, 企業研究所, 客員研究員
Review Section/Research Field
Principal Investigator
Basic Section 07090:Commerce-related
Except Principal Investigator
Basic Section 07090:Commerce-related
Keywords
Principal Investigator
構造推定 / 広告接触 / メディア視聴行動
Except Principal Investigator
Q&Aサイト / 役割の動的推移 / 両面市場
  • Research Projects

    (2 results)
  • Research Products

    (4 results)
  • Co-Researchers

    (1 People)
  •  両面市場における学習を通じた役割の時間的変化の考察ー動的構造推定モデルによるー

    • Principal Investigator
      熊倉 広志
    • Project Period (FY)
      2024 – 2027
    • Research Category
      Grant-in-Aid for Scientific Research (C)
    • Review Section
      Basic Section 07090:Commerce-related
    • Research Institution
      Chuo University
  •  動的構造推定モデルによる番組視聴・広告接触における個人の意思決定と企業行動の評価Principal Investigator

    • Principal Investigator
      石原 昌和
    • Project Period (FY)
      2021 – 2024
    • Research Category
      Grant-in-Aid for Scientific Research (C)
    • Review Section
      Basic Section 07090:Commerce-related
    • Research Institution
      Chuo University

All 2022 2021

All Presentation

  • [Presentation] The Role of Time-shifting in Serial Drama Viewing: Implications for Drama Producers and Advertisers2022

    • Author(s)
      Masakazu Ishihara, Baek Jung Kim, and Hiroshi Kumakura
    • Organizer
      UW-UBC Marketing Conference
    • Invited / Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-21K01765
  • [Presentation] The Role of Time-shifting in Serial Drama Viewing: Implications for Drama Producers and Advertisers2022

    • Author(s)
      Masakazu Ishihara, Baek Jung Kim, and Hiroshi Kumakura
    • Organizer
      Carnegie Mellon University
    • Invited / Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-21K01765
  • [Presentation] The Role of Time-shifting in Serial Drama Viewing: Implications for Drama Producers and Advertisers2022

    • Author(s)
      Masakazu Ishihara, Baek Jung Kim, and Hiroshi Kumakura
    • Organizer
      Nanyang Technological University
    • Invited / Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-21K01765
  • [Presentation] The Role of Time-shifting in Serial Drama Viewing: Implications for Drama Producers and Advertisers2021

    • Author(s)
      石原昌和、Baek Jung Kim、熊倉広志
    • Organizer
      日本商業学会 第 71 回 全国研究大会
    • Data Source
      KAKENHI-PROJECT-21K01765
  • 1.  熊倉 広志 (10337826)
    # of Collaborated Projects: 2 results
    # of Collaborated Products: 4 results

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