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Nagai Ryunosuke  永井 竜之介

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… Alternative Names

永井 竜之介  ナガイ リュウノスケ

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Researcher Number 80732643
Other IDs
Affiliation (Current) 2025: 高千穂大学, 商学部, 教授
Affiliation (based on the past Project Information) *help 2017 – 2018: 高千穂大学, 商学部, 准教授
2016: 高千穂大学, 商学部, 助教
2015: 早稲田大学, 商学部, 助手
Review Section/Research Field
Except Principal Investigator
Commerce
Keywords
Except Principal Investigator
購買行動 / 固さ(触覚) / 香り(嗅覚) / カラー(視覚) / 小売店舗 / 触覚(固さ) / 視覚(カラー) / センサリー / 身体化認知 / 五感 … More / 感性刺激 / 店舗内購買行動 / 知覚 / 感性 / 感情 / 感覚 / 身体化認知理論 / センサリーマーケティング Less
  • Research Projects

    (1 results)
  • Research Products

    (12 results)
  • Co-Researchers

    (10 People)
  •  Comprehensive study on the influence of sensory stimulation on in-store purchasing behavior

    • Principal Investigator
      Hiraki Ikumi
    • Project Period (FY)
      2015 – 2018
    • Research Category
      Grant-in-Aid for Scientific Research (B)
    • Research Field
      Commerce
    • Research Institution
      Tokyo International University

All 2018 2017 2016 2015

All Journal Article Presentation Book

  • [Book] 脱皮成長する経営2017

    • Author(s)
      恩藏 直人、永井 竜之介
    • Total Pages
      219
    • Publisher
      千倉書房
    • ISBN
      4805111283
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Journal Article] 共創するイノベーション─ 顧客との共創と営業との共創 ─2016

    • Author(s)
      永井竜之介・恩藏直人
    • Journal Title

      マーケティングジャーナル

      Volume: 35 (4) Pages: 138-148

    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Journal Article] 消費者の買い回り行動と感情─ 南町田グランベリーモールにおけるGPS 調査を通じて ─2016

    • Author(s)
      永井竜之介・恩藏直人・大嶋俊之
    • Journal Title

      マーケティングジャーナル

      Volume: 35 (4) Pages: 90-104

    • NAID

      130007833733

    • Acknowledgement Compliant / Open Access
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] How the presence of a spouse affects shopping behavior? : analysis of gps data in shopping malls2018

    • Author(s)
      Nagai, Ryunosuke, Taku Togawa, Ikumi Hiraki, Naoto Onzo
    • Organizer
      AMA Summer Academic Conference (Boston)
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] 買い回り行動と休息効果 -ショッピングモールにおけるGPS調査を通じて-2018

    • Author(s)
      永井竜之介、外川拓、平木いくみ、恩藏直人
    • Organizer
      日本消費者行動研究学会 第56回消費者行動研究コンファレンス
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] Shopper Behavior and Emotions: Using GPS Data in a Shopping Mall2017

    • Author(s)
      Nagai, Ryunosuke, Taku Togawa, Ikumi Hiraki, and Naoto Onzo
    • Organizer
      Academy of Marketing Science, World Marketing Congress
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] Do Shopping Goals Affect the Behavior and Satisfaction of Shoppers?: Analysis of GPS Data in Shopping Malls2017

    • Author(s)
      Nagai, Ryunosuke, Taku Togawa, Ikumi Hiraki, and Naoto Onzo
    • Organizer
      The European Marketing Academy (EMAC), 46th Annual Conference
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] 買い回り行動における購買タイミングと感情 ―GPS 調査を通じて―2016

    • Author(s)
      永井竜之介・平木いくみ・外川拓・奥野守・大嶋俊之・雨宮源太・恩藏直人
    • Organizer
      日本消費者行動研究学会第53回消費者行動研究コンファレンス
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] Consumer confusion in a shopping mall: Using GPS data2016

    • Author(s)
      Nagai, Ryunosuke
    • Organizer
      nnual Conference on Management and Social Sciences
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] The Impact of The Sales Style of Supplier on The Value of Buyer2015

    • Author(s)
      Iwashita, Hitoshi, Daisuke Ishida, Ryunosuke Nagai, and Naoto Onzo
    • Organizer
      European Marketing Academy 2015 Educators’ Conference
    • Place of Presentation
      Leuven, Belgium
    • Year and Date
      2015-05-28
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] 消費者の感情とモール内の買い回り行動 ― GPSデータを用いた検討 ―2015

    • Author(s)
      永井竜之介・外川拓・恩藏直人・星尾隆行・奥野守・大嶋俊之
    • Organizer
      日本消費者行動研究学会 第51回消費者行動研究カンファレンス
    • Place of Presentation
      小樽商科大学
    • Year and Date
      2015-11-07
    • Data Source
      KAKENHI-PROJECT-15H03394
  • [Presentation] 混乱の多様性と消費者への影響2015

    • Author(s)
      永井竜之介
    • Organizer
      日本消費者行動研究学会 第51回消費者行動研究カンファレンス
    • Place of Presentation
      小樽商科大学
    • Year and Date
      2015-11-07
    • Data Source
      KAKENHI-PROJECT-15H03394
  • 1.  Hiraki Ikumi (60367026)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 2.  恩藏 直人 (70194652)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 10 results
  • 3.  石井 裕明 (50548716)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 4.  外川 拓 (10636848)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 6 results
  • 5.  上田 隆穂 (40176590)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 6.  守口 剛 (70298066)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 7.  磯田 友里子 (40822200)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 8.  Gehrt Kenneth
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 9.  Alpert Frank
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 10.  阿部 いくみ
    # of Collaborated Projects: 0 results
    # of Collaborated Products: 5 results

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