Kosuge Ryusuke 小菅竜介

… Alternative Names

KOSUGE RYUSUKE 小菅竜介

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Researcher Number	80755471
Other IDs
Affiliation (Current)	2025: 立命館大学, 経営管理研究科, 教授
Affiliation (based on the past Project Information) *help	2020 – 2023: 立命館大学, 経営管理研究科, 教授 2016 – 2019: 立命館大学, 経営管理研究科, 准教授
Review Section/Research Field	Principal Investigator Basic Section 07080:Business administration-related / Management
Keywords	Principal Investigator 顧客経験 / TEA / 顧客ドミナントロジック / 営業 / 生活世界 / センスメイキング / 事例研究 / 価値形成 / 営業組織 / サービス・ドミナント・ロジック … More / 価値共創志向 / 意思決定権限の配分 / CDロジック / 人生テーマ / 複線径路等至性アプローチ / 顧客の人生文脈 / セレンディピティ / サービスドミナントロジック / サービスマネジメント / マーケティング / 経営学 / 経営者の役割 / 制度的同型化 / 顧客志向 / 顧客経験志向 / 自動車流通 / カスタマージャーニー / 自動車ディーラー / 価値共創型営業 / 意思決定権限 / タッチポイント / 決定権限 / 価値共創 / 市場志向 Less

顧客の価値実現を支援する営業の理論化と社会実装Principal Investigator
- Principal Investigator
  
  小菅竜介
- Project Period (FY)
  2023 – 2025
- Research Category
  
  Grant-in-Aid for Scientific Research (C)
- Review Section
  
  Basic Section 07080:Business administration-related
- Research Institution
  Ritsumeikan University
An empirical examination of salespersons' value co-creation orientationPrincipal Investigator
- Principal Investigator
  
  Kosuge Ryusuke
- Project Period (FY)
  2019 – 2023
- Research Category
  
  Grant-in-Aid for Scientific Research (C)
- Review Section
  
  Basic Section 07080:Business administration-related
- Research Institution
  Ritsumeikan University
Unravel the mechanism of developing customer experience orientationPrincipal Investigator
- Principal Investigator
  
  KOSUGE RYUSUKE
- Project Period (FY)
  2016 – 2018
- Research Category
  
  Grant-in-Aid for Young Scientists (B)
- Research Field
  
  Management
- Research Institution
  Ritsumeikan University

All 2022 2021 2020 2019 2018 2017 2016

All Journal Article Presentation

[Journal Article] Understanding serendipity in buying behavior2022
- Author(s)
  Ryusuke Kosuge, Yuko Yasuda
- Journal Title
  
  Annals of Business Administrative Science
  
  Volume: 21 Issue: 4 Pages: 75-90
- DOI
  10.7880/abas.0220518a
- ISSN
  1347-4456, 1347-4464
- Year and Date
  2022-08-15
- Language
  English
- Peer Reviewed / Open Access
- Data Source
  KAKENHI-PROJECT-19K01902
[Journal Article] Creating retail customer experience through distribution of decision authority between headquarters and stores2019
- Author(s)
  Ryusuke Kosuge、Jing-Ming Shiu
- Journal Title
  
  Annals of Business Administrative Science
  
  Volume: 18 Issue: 3 Pages: 113-121
- DOI
  10.7880/abas.0190325a
- NAID
  130007663777
- ISSN
  1347-4456, 1347-4464
- Year and Date
  2019-06-15
- Language
  English
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-19K01902
[Journal Article] 価値共創型営業への道筋2018
- Author(s)
  小菅竜介
- Journal Title
  
  一橋ビジネスレビュー
  
  Volume: 66 Pages: 62-75
- Data Source
  KAKENHI-PROJECT-16K21487
[Journal Article] 組織内分業を通じたタッチポイントのデザイン2018
- Author(s)
  小菅竜介、許經明
- Journal Title
  
  日本マーケティング学会カンファレンス・プロシーディングス
  
  Volume: 7 Pages: 277-284
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16K21487
[Journal Article] Market Orientation and Kaizen Readiness in the Automobile Dealership Context2017
- Author(s)
  Ryusuke Kosuge
- Journal Title
  
  Annals of Business Administrative Science
  
  Volume: 16 Issue: 3 Pages: 115-124
- DOI
  10.7880/abas.0170201a
- NAID
  130006907750
- ISSN
  1347-4456, 1347-4464
- Year and Date
  2017-06-15
- Language
  English
- Peer Reviewed / Acknowledgement Compliant / Open Access
- Data Source
  KAKENHI-PROJECT-16K21487
[Journal Article] The Survival of Market Orientation through Artificial Selection2016
- Author(s)
  Kosuge, Ryusuke　& Takahashi, Nobuo
- Journal Title
  
  Annals of Business Administrative Science
  
  Volume: 15 Issue: 6 Pages: 273-284
- DOI
  10.7880/abas.0161109b
- NAID
  130005250492
- ISSN
  1347-4456, 1347-4464
- Year and Date
  2016-12-15
- Language
  English
- Peer Reviewed / Acknowledgement Compliant / Open Access
- Data Source
  KAKENHI-PROJECT-26380454, KAKENHI-PROJECT-16K21487
[Presentation] インターナルブランディングにおいて周縁的ストーリーが果たす役割2022
- Author(s)
  杉浦愛、小菅竜介、安田裕子
- Organizer
  日本マーケティング学会
- Data Source
  KAKENHI-PROJECT-19K01902
[Presentation] 顧客の人生テーマを抽出する ― TEAの応用 ―2021
- Author(s)
  高橋歩、小菅竜介
- Organizer
  日本マーケティング学会カンファレンス2021
- Data Source
  KAKENHI-PROJECT-19K01902
[Presentation] Sales transformation and social psychological dynamics2020
- Author(s)
  Ryusuke Kosuge
- Organizer
  ABAS Conference 2020 Autumn: Part 2
- Data Source
  KAKENHI-PROJECT-19K01902
[Presentation] The impact of sales managers’ negative headquarters stereotypes during sales transformation2020
- Author(s)
  Ryusuke Kosuge
- Organizer
  ABAS Conference 2020 Spring: Part 3
- Data Source
  KAKENHI-PROJECT-19K01902
[Presentation] The formation of salesmanager's negative headquarters stereotypes2020
- Author(s)
  Ryusuke Kosuge
- Organizer
  ABAS Conference 2020 Spring: Part 4
- Data Source
  KAKENHI-PROJECT-19K01902
[Presentation] セレンディピティ消費の概念化2020
- Author(s)
  小菅竜介、安田裕子
- Organizer
  日本マーケティング学会カンファレンス2020
- Data Source
  KAKENHI-PROJECT-19K01902
[Presentation] The role of headquarters-sales subsidiaries relationship in the development of value co-creative sale2019
- Author(s)
  Ryusuke Kosuge
- Organizer
  ABAS Conference 2019 Autumn: Part 3
- Data Source
  KAKENHI-PROJECT-19K01902
[Presentation] 組織内分業を通じたタッチポイントのデザイン2018
- Author(s)
  小菅竜介、許經明
- Organizer
  日本マーケティング学会
- Data Source
  KAKENHI-PROJECT-16K21487
[Presentation] The role of knowledge sharing in the design of touchpoints throughout the customer journey2018
- Author(s)
  Ryusuke Kosuge, Jing-Ming Shiu
- Organizer
  ICMEBSS 2018
- Data Source
  KAKENHI-PROJECT-16K21487
[Presentation] The relationship between headquarters and stores in the age of customer experience2018
- Author(s)
  Ryusuke Kosuge, Jing-Ming Shiu
- Organizer
  Conference 2019 Winter: Part 2
- Data Source
  KAKENHI-PROJECT-16K21487
[Presentation] Customer experience creation through intra-organizational division of labor in retailing2018
- Author(s)
  Ryusuke Kosuge, Jing-Ming Shiu
- Organizer
  ABAS Conference 2018 Autumn: Part 1
- Data Source
  KAKENHI-PROJECT-16K21487
[Presentation] The shifting allocation of decision rights in the pursuit of customer experience2018
- Author(s)
  Ryusuke Kosuge, Jing-Ming Shiu
- Organizer
  ABAS Conference 2018 Spring: Part 1
- Data Source
  KAKENHI-PROJECT-16K21487
[Presentation] How to improve the service quality?2017
- Author(s)
  Jing-Ming Shiu, Ryusuke Kosuge
- Organizer
  2017 Quality and Improvement Workshop
- Invited
- Data Source
  KAKENHI-PROJECT-16K21487
[Presentation] Developing a customer focus over time: The case of Toyota and its dealers2017
- Author(s)
  Ryusuke Kosuge
- Organizer
  ABAS Conference 2017 Autumn: Part 1
- Data Source
  KAKENHI-PROJECT-16K21487
[Presentation] The adaptation process of lean work practices to a high contact setting2016
- Author(s)
  Ryusuke Kosuge, Par Ahlstrom
- Organizer
  5th P&OM World Conference
- Place of Presentation
  Havana (Cuba)
- Year and Date
  2016-09-07
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16K21487

1. 安田裕子 (20437180)

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
2. 稲水伸行 (50572830)

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results

Kosuge Ryusuke 小菅 竜介

KOSUGE RYUSUKE 小菅 竜介

Research Projects

Research Products

Co-Researchers

顧客の価値実現を支援する営業の理論化と社会実装Principal Investigator

Principal Investigator

Project Period (FY)

Research Category

Review Section

Research Institution

An empirical examination of salespersons' value co-creation orientationPrincipal Investigator

Principal Investigator

Project Period (FY)

Research Category

Review Section

Research Institution

Unravel the mechanism of developing customer experience orientationPrincipal Investigator

Principal Investigator

Project Period (FY)

Research Category

Research Field

Research Institution

[Journal Article] Understanding serendipity in buying behavior2022

Author(s)

Journal Title

DOI

ISSN

Year and Date

Language

Data Source

[Journal Article] Creating retail customer experience through distribution of decision authority between headquarters and stores2019

Author(s)

Journal Title

DOI

NAID

ISSN

Year and Date

Language

Data Source

[Journal Article] 価値共創型営業への道筋2018

Author(s)

Journal Title

Data Source

[Journal Article] 組織内分業を通じたタッチポイントのデザイン2018

Author(s)

Journal Title

Data Source

[Journal Article] Market Orientation and Kaizen Readiness in the Automobile Dealership Context2017

Author(s)

Journal Title

DOI

NAID

ISSN

Year and Date

Language

Data Source

[Journal Article] The Survival of Market Orientation through Artificial Selection2016

Author(s)

Journal Title

DOI

NAID

ISSN

Year and Date

Language

Data Source

[Presentation] インターナルブランディングにおいて周縁的ストーリーが果たす役割2022

Author(s)

Organizer

Data Source

[Presentation] 顧客の人生テーマを抽出する ― TEAの応用 ―2021

Author(s)

Organizer

Data Source

[Presentation] Sales transformation and social psychological dynamics2020

Author(s)

Organizer

Data Source

[Presentation] The impact of sales managers’ negative headquarters stereotypes during sales transformation2020

Author(s)

Kosuge Ryusuke 小菅竜介

KOSUGE RYUSUKE 小菅竜介