ZHU YI 朱藝

… Alternative Names

Researcher Number	30737664
Other IDs
Affiliation (Current)	2021: 筑波大学, ビジネスサイエンス系, 助教
Affiliation (based on the past Project Information) *help	2017 – 2018: 筑波大学, ビジネスサイエンス系, 助教 2016: 筑波大学, 人文社会系, 助教
Review Section/Research Field	Principal Investigator Area studies / Management
Keywords	Principal Investigator 異文化経営 / 国民文化 / 中国企業 / 人的資源管理 / グローバル化 / 中国系企業 / 中国 / 企業文化 / 儒教

Research Projects
(1 results)
Research Products
(23 results)

Relationship between national culture and cross-cultural management: Case of Chinese company in JapanPrincipal Investigator
- Principal Investigator
  
  Zhu Yi
- Project Period (FY)
  2016 – 2018
- Research Category
  
  Grant-in-Aid for Young Scientists (B)
- Research Field
  
  Area studies
  Management
- Research Institution
  University of Tsukuba

All 2019 2018 2017 2016

All Journal Article Presentation

[Journal Article] Cultural Conflicts in the Process of Embedding Mission Statements2019
- Author(s)
  Zhu Yi
- Journal Title
  
  Transcultural Management Review
  
  Volume: 15 Pages: 55-70
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16K20946
[Journal Article] Creation of Corporate Identity: The Role of Rites and Symbol in Management2018
- Author(s)
  Zhu Yi
- Journal Title
  
  International Journal of Business Anthropology
  
  Volume: 7 Pages: 39-65
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16K20946
[Journal Article] Managing Diversity in a Contemporary Organization: Pursuing “Authenticity” in the process of overseas expansion2018
- Author(s)
  Yi Zhu
- Journal Title
  
  Journal of International and Advanced Japanese Studies
  
  Volume: 10 Pages: 187-202
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16K20946
[Journal Article] The Impact of a Corporate System on Impression Management: Implications from an Ethnographic Research Study2018
- Author(s)
  Yi Zhu
- Journal Title
  
  East Asian Sociology of the 21st Century
  
  Volume: 9 Pages: 101-118
- NAID
  130007421310
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16K20946
[Journal Article] Reexamination of Japanese companies overseas: Anthropological critiques of ethnocentric management2016
- Author(s)
  Zhu Yi
- Journal Title
  
  Journal of Management Philosophy
  
  Volume: 13 Pages: 60-73
- NAID
  120005955875
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16K20946
[Journal Article] Introducing Omotenashi to the World: Challenges of Japanese Customer Service in a Cross-cultural Setting2016
- Author(s)
  Zhu Yi
- Journal Title
  
  Transcultural Management Review
  
  Volume: 13 Pages: 47-63
- NAID
  120006224027
- Peer Reviewed / Acknowledgement Compliant
- Data Source
  KAKENHI-PROJECT-16K20946
[Journal Article] Re-imagining corporate branding: National culture as a marketing competence2016
- Author(s)
  Zhu Yi
- Journal Title
  
  The Journal of International Public Policy
  
  Volume: 37 Pages: 53-66
- NAID
  120005756400
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16K20946
[Journal Article] Are fashion retailers creative? Evidence from Uniqlo, Asia’s leading fashion brand2016
- Author(s)
  Zhu Yi
- Journal Title
  
  The Journal of International Public Policy
  
  Volume: 38 Pages: 1-22
- NAID
  120006224054
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Contact zone of/in business2019
- Author(s)
  Zhu Yi
- Organizer
  Tsukuba International Management Conference
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Identity politics, Cosmopolitanism and Business: Journey of a Japanese Company in Hong Kong2018
- Author(s)
  Zhu Yi
- Organizer
  Global Creative Industries Conference
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] 人類学的視野から見る日系企業のグローバル化：実務界への提言2018
- Author(s)
  朱藝
- Organizer
  日本人類学会全国大会
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Identity Building: Rites and Symbol in Corporate Management2018
- Author(s)
  Zhu Yi
- Organizer
  International Conference on Applications of Anthropology in Business
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Eat, Share and Serve: Founder Philosophy and Community Building in Business2018
- Author(s)
  Zhu Yi
- Organizer
  AJJ Spring Meeting
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] 教員からみる日本の労働問題：グローバル化とダイバーシティ2018
- Author(s)
  朱藝
- Organizer
  働き方研究会
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Language, Ideology, and Cross-cultural management: Cases of Japanese managers in Hong Kong and the United States2017
- Author(s)
  Yi Zhu
- Organizer
  AJJ Fall Meeting
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Reexamination of Cultural Superiority: Negotiating the Meaning of “Japaneseness” in a Cross-cultural Workplace2017
- Author(s)
  Yi Zhu
- Organizer
  Third Global Creative Industries Conference
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] 自民族中心主義の再考：海外における日系・中国系企業の比較を中心に2017
- Author(s)
  Yi Zhu
- Organizer
  日中社会学会
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Brand building and reinterpretation of its meaning: Case of a Japanese fashion giant in Hong Kong2016
- Author(s)
  Zhu Yi
- Organizer
  Society for East Asian Anthropology
- Place of Presentation
  Chinese University of Hong Kong（香港）
- Year and Date
  2016-06-19
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] What are the implications of business anthropology to management scientists?2016
- Author(s)
  Zhu Yi
- Organizer
  AJJ
- Place of Presentation
  筑波大学（茨城県・つくば市）
- Year and Date
  2016-11-26
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] 企業エスノグラフィー研究から見た日本企業：人類学者と経営学者の対話に向けて2016
- Author(s)
  朱藝
- Organizer
  経営哲学学会
- Place of Presentation
  慶応義塾大学（東京）
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] 異文化経営の再考：企業エスノグラフィー研究からの示唆2016
- Author(s)
  朱藝
- Organizer
  日中社会学会
- Place of Presentation
  長崎大学（長崎県・長崎市）
- Year and Date
  2016-06-04
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Anthropological study on Japanese management: Issues and perspectives2016
- Author(s)
  Zhu Yi
- Organizer
  AJJ
- Place of Presentation
  東北大学（宮城県・仙台市）
- Year and Date
  2016-04-23
- Data Source
  KAKENHI-PROJECT-16K20946
[Presentation] Corporate system and its implementation: Lessons from a Japanese company2016
- Author(s)
  Zhu Yi
- Organizer
  Annual Meeting of American Anthropological Association
- Place of Presentation
  Minneapolis Convention Center（ミネアポリス、米国）
- Year and Date
  2016-11-16
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16K20946

ZHU YI 朱 藝

Zhu Yi 朱 藝

Research Projects

Research Products

Relationship between national culture and cross-cultural management: Case of Chinese company in JapanPrincipal Investigator

Principal Investigator

Project Period (FY)

Research Category

Research Field

Research Institution

[Journal Article] Cultural Conflicts in the Process of Embedding Mission Statements2019

Author(s)

Journal Title

Data Source

[Journal Article] Creation of Corporate Identity: The Role of Rites and Symbol in Management2018

Author(s)

Journal Title

Data Source

[Journal Article] Managing Diversity in a Contemporary Organization: Pursuing “Authenticity” in the process of overseas expansion2018

Author(s)

Journal Title

Data Source

[Journal Article] The Impact of a Corporate System on Impression Management: Implications from an Ethnographic Research Study2018

Author(s)

Journal Title

NAID

Data Source

[Journal Article] Reexamination of Japanese companies overseas: Anthropological critiques of ethnocentric management2016

Author(s)

Journal Title

NAID

Data Source

[Journal Article] Introducing Omotenashi to the World: Challenges of Japanese Customer Service in a Cross-cultural Setting2016

Author(s)

Journal Title

NAID

Data Source

[Journal Article] Re-imagining corporate branding: National culture as a marketing competence2016

Author(s)

Journal Title

NAID

Data Source

[Journal Article] Are fashion retailers creative? Evidence from Uniqlo, Asia’s leading fashion brand2016

Author(s)

Journal Title

NAID

Data Source

[Presentation] Contact zone of/in business2019

Author(s)

Organizer

Data Source

[Presentation] Identity politics, Cosmopolitanism and Business: Journey of a Japanese Company in Hong Kong2018

Author(s)

Organizer

Data Source

[Presentation] 人類学的視野から見る日系企業のグローバル化：実務界への提言2018

Author(s)

Organizer

Data Source

[Presentation] Identity Building: Rites and Symbol in Corporate Management2018

Author(s)

Organizer

Data Source

[Presentation] Eat, Share and Serve: Founder Philosophy and Community Building in Business2018

Author(s)

Organizer

Data Source

[Presentation] 教員からみる日本の労働問題：グローバル化とダイバーシティ2018

Author(s)

Organizer

Data Source

[Presentation] Language, Ideology, and Cross-cultural management: Cases of Japanese managers in Hong Kong and the United States2017

Author(s)

Organizer

Data Source

[Presentation] Reexamination of Cultural Superiority: Negotiating the Meaning of “Japaneseness” in a Cross-cultural Workplace2017

Author(s)

Organizer

Data Source

[Presentation] 自民族中心主義の再考：海外における日系・中国系企業の比較を中心に2017

ZHU YI 朱藝

Zhu Yi 朱藝