Li Zhen 李振

Researcher Number	30759923
Other IDs
Affiliation (Current)	2025: 関西大学, 商学部, 准教授
Affiliation (based on the past Project Information) *help	2022 – 2025: 関西大学, 商学部, 准教授 2019 – 2021: 東洋大学, 経営学部, 准教授 2020: 関西大学, 商学部, 准教授 2016 – 2018: 東洋大学, 経営学部, 講師 2015: 関西大学, ソシオネットワーク戦略研究機構, PD
Review Section/Research Field	Principal Investigator Basic Section 07090:Commerce-related / Management / Commerce Except Principal Investigator Basic Section 07080:Business administration-related / Management
Keywords	Principal Investigator マーケティング・サイエンス / オンラインショッピング / 消費者行動分析 / 商学 / オンライン市場 / eクチコミ / 消費者行動モデル / デジタル社会 / 環境配慮消費行動 / 社会的要因 … More / 計量書誌学 / テイストマイニング / 社会的役割 / Bibliometric analysis / Green Consumer Behavior / コンテンツマーケティング / ソーシャルメディア / デジタルマーケティング / 広告研究 / テキストマイニング / 内容分析 / トピックモデリング / 自然言語処理 / ウェブ・クローリング / ビジュアルマーケティング / ビジュアル効果 / 視覚的注意 / 媒介効果 / 視線追跡 / 購買意思決定 / マーケティング効果 / 視線計測 / ニューロ・マーケティング / デジタル・マーケティング / 消費者行動 / ビジュアル・マーケティング / アイトラッキング / 行動パス / Web Crawlingデータ / Web Crawling / 動的モデリング / 顧客レビュー情報 / 消費の外部性 / 顧客レビュー / Web Crawling技術 / 消費者購買行動 … More Except Principal Investigator 投資家 / 認知プロセス / アイトラッキング / 消費者行動 / データ融合 / 経営情報 / データサイエンス / 顧客動線 / パスデータ Less

ニューロサイエンスを用いた店内広告効果の測定と消費者行動の理解Principal Investigator
- Principal Investigator
  
  李振
- Project Period (FY)
  2024 – 2028
- Research Category
  
  Grant-in-Aid for Scientific Research (B)
- Review Section
  
  Basic Section 07090:Commerce-related
- Research Institution
  Kansai University
Systematics of Cognitive Processes in Investor Decision Making Using Eye Tracking
- Principal Investigator
  
  矢田勝俊
- Project Period (FY)
  2022 – 2025
- Research Category
  
  Grant-in-Aid for Scientific Research (B)
- Review Section
  
  Basic Section 07080:Business administration-related
- Research Institution
  Kansai University
An in-depth study on the relationship between e-word-of-mouth and consumer behavior based on natural language processingPrincipal Investigator
- Principal Investigator
  
  李振
- Project Period (FY)
  2021 – 2024
- Research Category
  
  Grant-in-Aid for Early-Career Scientists
- Review Section
  
  Basic Section 07090:Commerce-related
- Research Institution
  Kansai University
  Toyo University
Sales Effects of Visual Marketing Factors in Internet Shopping: Empirical Evidence Based on Eye TrackingPrincipal Investigator
- Principal Investigator
  
  LI ZHEN
- Project Period (FY)
  2017 – 2022
- Research Category
  
  Grant-in-Aid for Young Scientists (B)
- Research Field
  
  Management
- Research Institution
  Kansai University
  Toyo University
Fusion of path data and creation of research frontiers
- Principal Investigator
  
  Yada Katsutoshi
- Project Period (FY)
  2016 – 2020
- Research Category
  
  Grant-in-Aid for Scientific Research (A)
- Research Field
  
  Management
- Research Institution
  Kansai University
Dynamic Modeling of Consumer Purchase Behavior: Based on Web Crawling DataPrincipal Investigator
- Principal Investigator
  
  Li Zhen
- Project Period (FY)
  2015 – 2016
- Research Category
  
  Grant-in-Aid for Research Activity Start-up
- Research Field
  
  Commerce
- Research Institution
  Toyo University
  Kansai University

All 2024 2023 2022 2021 2020 2019 2018 2017 2016 2015

All Journal Article Presentation Book

[Book] Ｒで統計を学ぼう！文系のためのデータ分析入門2017
- Author(s)
  長島直樹、石田実、李振
- Total Pages
  260
- Publisher
  中央経済社
- ISBN
  9784502244117
- Data Source
  KAKENHI-PROJECT-16H02034
[Book] Global Luxury2017
- Author(s)
  R. Fujioka, Z.Li, Y. Kaneko
- Total Pages
  287
- Publisher
  Palgrave Macmillan
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Listen to Your Consumers via Live-streaming: Conceptualizing Live-streaming Comments and its Impacts on Consumer Continuance Engagement Behaviors2024
- Author(s)
  Xingyu Wang, Zhen Li, Yaping Chang, Shuyi Wang, Han Wang, Shaowei Chai
- Journal Title
  
  Proceeds of Asia-Pacific Marketing Academy Annual Conference
  
  Volume: -
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-21K13386
[Journal Article] Mapping the In-feed Native Advertising Research: A Bibliometric Review and Directions for Future Research2023
- Author(s)
  Jun Yan, Chenying Hai, Zhen Li, Hewei Lv
- Journal Title
  
  Proceedings of 2023 Global Marketing Conference
  
  Volume: - Pages: 44-45
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-21K13386
[Journal Article] A review of social roles in green consumer behaviour2022
- Author(s)
  Xiao Jing、Yang Zhi、Li Zhen、Chen Zhi
- Journal Title
  
  International Journal of Consumer Studies
  
  Volume: - Issue: 6 Pages: 1-38
- DOI
  10.1111/ijcs.12865
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-21K13386
[Journal Article] The influence of social commerce on eco‐friendly consumer behavior: Technological and social roles2022
- Author(s)
  Gao Biao、Li Zhen、Yan Jun
- Journal Title
  
  Journal of Consumer Behaviour
  
  Volume: - Issue: 4 Pages: 653-672
- DOI
  10.1002/cb.2022
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] Sequential classification of customer behavior based on sequence-to-sequence learning with gated-attention neural networks2022
- Author(s)
  Licheng Zhao, Yi Zuo, Katsutoshi Yada
- Journal Title
  
  Advances in Data Analysis and Classification
  
  Volume: Online First Issue: 3 Pages: 1-33
- DOI
  10.1007/s11634-022-00517-3
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034, KAKENHI-PROJECT-21K18446
[Journal Article] Time-of-day effects on (un)healthy product purchases: Insights from diverse consumer behavior data2022
- Author(s)
  Yang Shuai、Wang Yizhe、Li Zhen、Chen Chiyin、Yu Ziyue
- Journal Title
  
  Journal of Business Research
  
  Volume: 152 Pages: 447-460
- DOI
  10.1016/j.jbusres.2022.07.058
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] Duration of price promotion and product profit: An in-depth study based on point-of-sale data2021
- Author(s)
  Li Zhen、Yada Katsutoshi、Zennyo Yusuke
- Journal Title
  
  Journal of Retailing and Consumer Services
  
  Volume: 58 Pages: 102277-102277
- DOI
  10.1016/j.jretconser.2020.102277
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152, KAKENHI-PROJECT-17H00959, KAKENHI-PROJECT-19H01474, KAKENHI-PROJECT-23K20165
[Journal Article] Application of Deep Learning to Eye Tracking Video for Estimating Sales Area Where Consumer Looked2020
- Author(s)
  Ishibashi Ken、Li Zhen、Yada Katsutoshi
- Journal Title
  
  Proc. of 34th Annual Conference of the Japanese Society for Artificial Intelligence
  
  Volume: － Pages: 1-2
- NAID
  130007856922
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] Impacts of Online Reviews on Consumers' Decision-making: A Topic Analysis in Restaurant Services2020
- Author(s)
  Li Fangzhou、Li Zhen、Yang Shuai、Ishibashi Ken
- Journal Title
  
  Proc. of 2020 Global Marketing Conference
  
  Volume: －
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] Topic Features in Negative Customer Reviews: Evidence Based on Text Data Mining2020
- Author(s)
  Zhen Li, Fangzhou Li, Jing Xiao, Zhi Yang
- Journal Title
  
  The Review of Socionetwork Strategies
  
  Volume: 14 Issue: 1 Pages: 19-40
- DOI
  10.1007/s12626-019-00041-5
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] Online Purchase Preference and Personal Characteristics: A Moderation Approach2019
- Author(s)
  Zhen Li, Avus Hou
- Journal Title
  
  International Journal of Electronic Commerce Studies
  
  Volume: 10 Issue: 1 Pages: 1-21
- DOI
  10.7903/ijecs.1694
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] Sales Effects of Online Product Reviews : A Comparison of Two Different Types of Sellers2019
- Author(s)
  Zhen Li
- Journal Title
  
  Journal of Business Administration
  
  Volume: 93 Pages: 65-79
- Open Access
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] How Consumers Perceive Risks in Online Shopping: A Comparison Across Product Classes2018
- Author(s)
  李振
- Journal Title
  
  経営論集
  
  Volume: 92 Pages: 39-53
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Optimizing the Location of Virtual Stations in Free-Floating Bike-Sharing Systems with the User Demand during Morning and Evening Rush Hours2018
- Author(s)
  Z. Sun, Y. Li ,Y. Zuo
- Journal Title
  
  Journal of Advanced Transportation
  
  Volume: - Pages: 1-11
- DOI
  10.1155/2019/4308509
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Application of Network Analysis Techniques for Customer In-store Behavior in Supermarket2018
- Author(s)
  Y. Zuo, K. Yada, T. Li, P. Chen
- Journal Title
  
  2018 IEEE International Conference on Systems, Man, and Cybernetics (SMC)
  
  Volume: - Pages: 1857-1862
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Impact of Online Customer Reviews on Sales Outcomes: An Empirical Study Based on Prospect Theory2018
- Author(s)
  Li, Zhen and Aoi Shimizu
- Journal Title
  
  The Review of Socionetwork Strategies
  
  Volume: 12（2） Pages: 135-151
- Peer Reviewed / Open Access
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Effects of Negative Customer Reviews on Sales: Evidence Based on Text Data Mining2018
- Author(s)
  Li, Zhen, Fangzhou Li, Jing Xiao and Zhi Yang
- Journal Title
  
  in-Proceedings of 2018 IEEE International Conference on Data Mining Workshops
  
  Volume: - Pages: 838-847
- Peer Reviewed / Open Access / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] 視線追跡データに基づいたネットワーク外部性の検証2017
- Author(s)
  李振
- Journal Title
  
  オペレーションズ・リサーチ
  
  Volume: 62 Pages: 782-788
- Peer Reviewed / Open Access
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Consumer Online Purchase Intention and Product Class2017
- Author(s)
  Z. Li
- Journal Title
  
  Journal of Business Administration
  
  Volume: 89 Pages: 119-130
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Consumer Online Purchase Intention and Product Class2017
- Author(s)
  Zhen Li
- Journal Title
  
  Journal of Business Administraion
  
  Volume: 89 Pages: 119-130
- Acknowledgement Compliant
- Data Source
  KAKENHI-PROJECT-15H06747
[Journal Article] 視線追跡データに基づいたネットワーク外部性効果の検証2017
- Author(s)
  李　振
- Journal Title
  
  オペレーションズ・リサーチ
  
  Volume: 62 Pages: 782-788
- Peer Reviewed / Open Access
- Data Source
  KAKENHI-PROJECT-17K18152
[Journal Article] Does the Existence of Private-Label Brands Really Impede National Brands Sales? Empirical Evidence Based on POS Data2016
- Author(s)
  Zhen Li, Katsutoshi Yada
- Journal Title
  
  Proc. Of 2016, 3rd International Conference of Asian Marketing Associations
  
  Volume: - Pages: 1-17
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Does Increasing Volume of Online Reviews Really Help Sales? An In-depth Analysis Based on Web Crawling2016
- Author(s)
  Zhen Li, Lin Huang, Chao Fan
- Journal Title
  
  Proc. of 38th ISMS Marketing Science Conference
  
  Volume: - Pages: 1-15
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Shop area visit ratio, stay time and sales outcomes in depth analysis based on RFID data2016
- Author(s)
  Zhen Li, Ken Ishibashi, Keiji Takai, Katsutoshi Yada
- Journal Title
  
  Proceedings of 2015 2nd Asia-Pacific World Congress on Computer Science and Engineering (APWC on CSE 2015),
  
  Volume: - Pages: 1-7
- DOI
  10.1109/apwccse.2015.7476231
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] PRAGMA-ENT: An International SDN Testbed for a Cyberinfrastructure in the Pacific Rim2016
- Author(s)
  Kohei Ichikawa, Pongsakorn U-chupala, Che Huang, Chawanat Nakasan, Te-Lung Liu, Jo-Yu Chang, Li-Chi Ku, Whey-Fone Tsai, Jason Haga, Hiroaki Yamanaka, Eiji Kawai, Yoshiyuki Kido, Susumu Date, Shinji Shimojo, Philip Papadopoulos, Mauricio Tsugawa, Matthew Collins, Kyuho Jeong, Renato Figueiredo, Jose Fortes
- Journal Title
  
  Concurrency And Computation: Practice And Experience, Wiley InterScience
  
  Volume: - Issue: 13 Pages: 1-8
- DOI
  10.1002/cpe.4138
- Peer Reviewed / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034, KAKENHI-PROJECT-15K00170, KAKENHI-PROJECT-16K12419, KAKENHI-PROJECT-16K16052
[Journal Article] Complementary Relationship between Private Brands and National Brands: Empirical Evidence Based on POS Data2016
- Author(s)
  Zhen Li, Katsutoshi Yada
- Journal Title
  
  Proc. of 2016, 38th ISMS Marketing Science Conference
  
  Volume: - Pages: 31-47
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16H02034
[Journal Article] Vehicle Ownership and Economic Development2016
- Author(s)
  Zhen Li, Ken Ishibashi, Yuta Kaneko, Kei Miyazaki, Hiromi Shioji, Katsutoshi Yada
- Journal Title
  
  Proc. of 3rd Asia-Pacific World Congress on Computer Science and Engineering
  
  Volume: - Pages: 171-180
- Peer Reviewed
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Social Roles in Green Consumer Behavior2022
- Author(s)
  Li Zhen
- Organizer
  The 7th Workshop on Green Consumerism and Green Marketing
- Invited / Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-21K13386
[Presentation] Eye-tracking and Consumer Decision2022
- Author(s)
  李振
- Organizer
  Academic Symposium of Business and Management (HUST)
- Data Source
  KAKENHI-PROJECT-17K18152
[Presentation] 時間帯とセルフコントロールが消費者の購買に及ぼす影響：多様な消費者行動データからの洞察2022
- Author(s)
  李振
- Organizer
  関西大学商学会研究会
- Data Source
  KAKENHI-PROJECT-17K18152
[Presentation] Why am I More Indulging: The Effects of Time on (Un)Healthy Food Purchases2021
- Author(s)
  Li Zhen
- Organizer
  RISSセミナー
- Data Source
  KAKENHI-PROJECT-17K18152
[Presentation] Impacts of Online Reviews on Consumers' Decision-making: A Topic Analysis in Restaurant Services2020
- Author(s)
  Li Zhen
- Organizer
  2020 Global Marketing Conference
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Presentation] Impact of Attention to Product Review on Purchase Decision: An In-depth Reconsideration based on Prospect Theory2019
- Author(s)
  Zhen Li
- Organizer
  International Workshop on Frontier of Marketing Science
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Presentation] Forecast Application of Time Series Model Based on BLS in Port Cargo Throughput2018
- Author(s)
  J.Yang, T. Li, Y. Zuo, C. L. P. Chen, H. Yang
- Organizer
  The 2018 International Conference on Security, Pattern Analysis, and Cybernetics (SPAC2018)
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Visual Marketing Effect to POP Advertisements: Eye Tracking Experiment on Fixation2018
- Author(s)
  Zhen Li
- Organizer
  International Workshop on Frontier of Marketing Science
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Presentation] Application of Network Analysis Techniques for Customer In-store Behavior in Supermarket2018
- Author(s)
  Y. Zuo, K. Yada, T. Li, P. Chen
- Organizer
  2018 IEEE International Conference on Systems, Man, and Cybernetics (SMC)
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Application of Broad Learning System for Container Number Identification2018
- Author(s)
  Y. Han, T. Li, C. L. P. Chen, Y. Zuo
- Organizer
  The 2018 International Conference on Security, Pattern Analysis, and Cybernetics (SPAC2018)
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] The Application of Broad Learning System in Speaker Identification2018
- Author(s)
  J. Liu, C. L. Philip Chen, T. Li, Y. Zuo, P. He
- Organizer
  The 3rd International Conference on Cognitive System and Information Processing (ICCSIP2018)
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Effects of Negative Customer Reviews on Sales: Evidence Based on Text Data Mining2018
- Author(s)
  Li, Zhen, Fangzhou Li, Jing Xiao and Zhi Yang
- Organizer
  2018 IEEE International Conference on Data Mining
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] New Consumer Science Study based on Objective Behavioral Data2017
- Author(s)
  Zhen Li
- Organizer
  International Workshop on Frontier of Marketing Sciecne
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-17K18152
[Presentation] New Consumer Science Study based on Objective Behavioral Data2017
- Author(s)
  Z. Li
- Organizer
  International Workshop on Frontier of Marketing Sciecne
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Increasing usability of the PRAGMA cloud testbed2017
- Author(s)
  Nadya Williams, Matthew Collins, Kohei Ichikawa, Prapaporn Rattanatamrong, Philip Papadopoulos
- Organizer
  PRAGMA33 Workshop
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Prediction of Consumer Purchasing in a Grocery Store Using Machine Learning Techniques2016
- Author(s)
  Yi Zuo Katsutoshi Yada A B M Shawkat Ali
- Organizer
  2016 3rd Asia-Pacific World Congress on Computer Science and Engineering (APWC on CSE 2016)
- Place of Presentation
  Sofitel Fiji Resort & Spa, Denarau Island, Fiji
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Complementary Relationship between Private Brands and National Brands: Empirical Evidence Based on POS Data2016
- Author(s)
  Zhen Li, Katsutoshi Yada
- Organizer
  38th ISMS Marketing Science Conference
- Place of Presentation
  Shanghai, China
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Does Increasing Volume of Online Reviews Really Help Sales? An In-depth Analysis Based on Web Crawling Data2016
- Author(s)
  Zhen Li
- Organizer
  38th ISMS Marketing Science Conference
- Place of Presentation
  Shanghai International Convention Center, Shanghai, China.
- Year and Date
  2016-06-16
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-15H06747
[Presentation] Does the Existence of Private-Label Brands Really Impede National Brands Sales? Empirical Evidence Based on POS Data2016
- Author(s)
  Zhen Li
- Organizer
  2016 International Conference of Asian Marketing Associations
- Place of Presentation
  Guanghua School of Management, PKU, Beijing, China
- Year and Date
  2016-10-21
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-15H06747
[Presentation] Does the Existence of Private-Label Brands Really Impede National Brands Sales? Empirical Evidence Based on POS Data2016
- Author(s)
  Zhen Li, Katsutoshi Yada
- Organizer
  3rd International Conference of Asian Marketing Associations
- Place of Presentation
  Beijing, China
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Vehicle Ownership and Economic Development2016
- Author(s)
  Zhen Li, Ken Ishibashi, Yuta Kaneko, Ken Miyazaki, Hiromi Shioji, Katsutoshi Yada
- Organizer
  2016 3rd Asia-Pacific World Congress on Computer Science and Engineering (APWC on CSE 2016)
- Place of Presentation
  Sofitel Fiji Resort & Spa, Denarau Island, Fiji
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-16H02034
[Presentation] Does Increasing Volume of Online Reviews Really Help Sales? An In-depth Analysis Based on Web Crawling Data2016
- Author(s)
  Zhen Li
- Organizer
  38th ISMS Marketing Science Conference
- Place of Presentation
  Shanghai International Convention Center, Shanghai, China
- Year and Date
  2016-06-16
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-15H06747
[Presentation] A Study on the Simultaneous Relationship between Sales Volume and Customer Reviews in China's B2C Online Markets2015
- Author(s)
  Zhen Li
- Organizer
  2015 International Conference of Asian Marketing Associations
- Place of Presentation
  Waseda University, Tokyo, Japan
- Year and Date
  2015-10-30
- Int'l Joint Research
- Data Source
  KAKENHI-PROJECT-15H06747

1. Yada Katsutoshi (00298811)

# of Collaborated Projects: 3 results

# of Collaborated Products: 11 results
2. 高井啓二 (20572019)

# of Collaborated Projects: 2 results

# of Collaborated Products: 1 results
3. 石橋健 (30749221)

# of Collaborated Projects: 2 results

# of Collaborated Products: 3 results
4. 宮崎慧 (30635818)

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
5. 里村卓也 (40324743)

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
6. 金子雄太 (40770300)

# of Collaborated Projects: 1 results

# of Collaborated Products: 3 results
7. 中原孝信 (60553089)

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
8. 左毅 (70633684)

# of Collaborated Projects: 1 results

# of Collaborated Products: 8 results
9. 市川昊平 (90511676)

# of Collaborated Projects: 1 results

# of Collaborated Products: 2 results
10. 木村麻子 (30389233)

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
11. 岩崎拓也 (30611363)

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
12. MA Yan

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
13. HUANG Lin

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results
14. ZHANG Jie

# of Collaborated Projects: 1 results

# of Collaborated Products: 0 results

Li Zhen 李 振

Research Projects

Research Products

Co-Researchers

ニューロサイエンスを用いた店内広告効果の測定と消費者行動の理解Principal Investigator

Principal Investigator

Project Period (FY)

Research Category

Review Section

Research Institution

Systematics of Cognitive Processes in Investor Decision Making Using Eye Tracking

Principal Investigator

Project Period (FY)

Research Category

Review Section

Research Institution

An in-depth study on the relationship between e-word-of-mouth and consumer behavior based on natural language processingPrincipal Investigator

Principal Investigator

Project Period (FY)

Research Category

Review Section

Research Institution

Sales Effects of Visual Marketing Factors in Internet Shopping: Empirical Evidence Based on Eye TrackingPrincipal Investigator

Principal Investigator

Project Period (FY)

Research Category

Research Field

Research Institution

Fusion of path data and creation of research frontiers

Principal Investigator

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Dynamic Modeling of Consumer Purchase Behavior: Based on Web Crawling DataPrincipal Investigator

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[Book] Ｒで統計を学ぼう！文系のためのデータ分析入門2017

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[Book] Global Luxury2017

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[Journal Article] Duration of price promotion and product profit: An in-depth study based on point-of-sale data2021

Li Zhen 李振