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FUKUCHI Hiroyuki  福地 宏之

ORCIDConnect your ORCID iD *help
Researcher Number 90552505
Other IDs
Affiliation (Current) 2025: 一橋大学, 大学院経営管理研究科, 准教授
Affiliation (based on the past Project Information) *help 2017 – 2024: 一橋大学, 大学院経営管理研究科, 准教授
2017: 一橋大学, 大学院商学研究科, 准教授
2016: 東洋学園大学, 東洋学園大学現代経営学部, 准教授
2014 – 2016: 東洋学園大学, 現代経営学部, 准教授
2013: 東洋学園大学, 公私立大学の部局等, 講師
Review Section/Research Field
Principal Investigator
Basic Section 07080:Business administration-related
Except Principal Investigator
Basic Section 07080:Business administration-related / Management / Commerce / Business administration
Keywords
Principal Investigator
ポジショニング / 戦略策定
Except Principal Investigator
経営学 / 新興国 / 市場戦略 / 流通チャネル / 市場 / 進出 / 多国籍企業 / 海外子会社 … More / 日本多国籍企業 / 組織社会化 / 収益性 / コントローラー / 営業管理費 / マーケティングと会計 / マーケティング投資 / マネジメントコントロール / 販売管理費 / マーケティングコントロール / マーケティング戦略と組織 / マーケティング部門の影響力 / マーケティングとファイナンス / マーケティング・コントロール・プロセス / メトリクス重視のクライメート / メトリクス・ドリブン / メトリクスドリブン / マーケティング・メトリクス / 日本企業 / 組織クライメート / マーケティング組織 / マネジメント・コントロール / マーケティング力 / マーケティング・コントロール / イノベーション / 技術経営 Less
  • Research Projects

    (6 results)
  • Research Products

    (35 results)
  • Co-Researchers

    (22 People)
  •  Research on Strategy Development and Sharing Practices for Product Service PositioningPrincipal Investigator

    • Principal Investigator
      福地 宏之
    • Project Period (FY)
      2024 – 2026
    • Research Category
      Grant-in-Aid for Scientific Research (C)
    • Review Section
      Basic Section 07080:Business administration-related
    • Research Institution
      Hitotsubashi University
  •  日本多国籍企業の新興国市場戦略-深耕戦略とその成果の実証研究-

    • Principal Investigator
      多田 和美
    • Project Period (FY)
      2022 – 2026
    • Research Category
      Grant-in-Aid for Scientific Research (C)
    • Review Section
      Basic Section 07080:Business administration-related
    • Research Institution
      Hosei University
  •  日本多国籍企業の新興国市場戦略の実証研究-進出戦略と深耕戦略の両立-

    • Principal Investigator
      多田 和美
    • Project Period (FY)
      2019 – 2024
    • Research Category
      Grant-in-Aid for Scientific Research (C)
    • Review Section
      Basic Section 07080:Business administration-related
    • Research Institution
      Hosei University
  •  Management of overseas subsidiaries in emerging countries: From the viewpoint of organizational socialization

    • Principal Investigator
      TADA Kazumi
    • Project Period (FY)
      2015 – 2017
    • Research Category
      Grant-in-Aid for Scientific Research (B)
    • Research Field
      Management
    • Research Institution
      Hokusei Gakuen University
      Kinki University
  •  Research on the Marketing Capabilities of the Japanese Firmes

    • Principal Investigator
      Yamashita Yuko
    • Project Period (FY)
      2014 – 2017
    • Research Category
      Grant-in-Aid for Scientific Research (B)
    • Research Field
      Commerce
    • Research Institution
      Hitotsubashi University
  •  Statistical Approach to Open Innovation: From the viewpoints of product, market, industry, and management

    • Principal Investigator
      KOBAYASHI Toshio
    • Project Period (FY)
      2012 – 2014
    • Research Category
      Grant-in-Aid for Scientific Research (A)
    • Research Field
      Business administration
    • Research Institution
      Osaka University

All 2023 2022 2021 2019 2018 2017 2016 2015 2014 2013

All Journal Article Presentation Book

  • [Book] 『経営戦略 ベーシック+ 』(分担執筆:第3章 利益:プロフィット, 第4章 構造:ストラクチャー)2019

    • Author(s)
      福地宏之
    • Total Pages
      256
    • Publisher
      中央経済社
    • Data Source
      KAKENHI-PROJECT-19K01867
  • [Journal Article] Inheriting the DNA of emergingness: Strategies of advanced market firms under emerging market ownership2023

    • Author(s)
      Geer He, Hiroyuki Fukuchi
    • Journal Title

      Thunderbird International Business Review

      Volume: 65(3) Issue: 3 Pages: 325-340

    • DOI

      10.1002/tie.22339

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-19K01867, KAKENHI-PROJECT-22K01686
  • [Journal Article] ラオックス 観光立国下での創造的戦略転換と戦略アジリティー2022

    • Author(s)
      何格尓, 福地宏之
    • Journal Title

      一橋ビジネスレビュー

      Volume: 70(2) Pages: 120-132

    • Data Source
      KAKENHI-PROJECT-19K01867
  • [Journal Article] COVID-19 policies and hoteliers' responses in Japan2022

    • Author(s)
      Fukuchi Hiroyuki, Uehara Wataru, Kamata Hiromi, He Geer
    • Journal Title

      Annals of Tourism Research Empirical Insights

      Volume: 3 Issue: 2 Pages: 1-11

    • DOI

      10.1016/j.annale.2022.100067

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-19K01867, KAKENHI-PROJECT-22K01686
  • [Journal Article] ラオックス 観光立国下での創造的戦略転換と戦略アジリティー2022

    • Author(s)
      何格尓, 福地宏之
    • Journal Title

      一橋ビジネスレビュー

      Volume: 70(2) Pages: 120-132

    • Data Source
      KAKENHI-PROJECT-22K01686
  • [Journal Article] 国内ホテル事業者の危機対応2022

    • Author(s)
      上原渉, 鎌田裕美, 福地宏之
    • Journal Title

      一橋ビジネスレビュー

      Volume: 70(2) Pages: 34-47

    • Data Source
      KAKENHI-PROJECT-19K01867
  • [Journal Article] 国内ホテル事業者の危機対応2022

    • Author(s)
      上原渉, 鎌田裕美, 福地宏之
    • Journal Title

      一橋ビジネスレビュー

      Volume: 70(2) Pages: 34-47

    • Data Source
      KAKENHI-PROJECT-22K01686
  • [Journal Article] The use of marketing and financial metrics in Japanese firms2021

    • Author(s)
      Gen Fukutomi, Yuko Yamashita, Wataru Uehara, Hiroyuki Fukuchi
    • Journal Title

      International Journal of Marketing & Distribution

      Volume: 4 Issue: 1 Pages: 1-14

    • DOI

      10.5844/ijmd.4.1_1

    • NAID

      130008056345

    • ISSN
      2432-700X, 2432-7182
    • Language
      English
    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-19K01867, KAKENHI-PROJECT-19K01936
  • [Journal Article] 新興国市場における流通チャネルの二重構造 : 文献検討と今後の研究課題2018

    • Author(s)
      多田和美・中川充・福地宏之
    • Journal Title

      日本経営学会誌

      Volume: 41 Pages: 40-51

    • NAID

      130007701821

    • Peer Reviewed
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Journal Article] Japanese Management Styles: to Change or Not to Change? A Subsidiary Control Perspective2018

    • Author(s)
      NAKAGAWA Koichi、NAKAGAWA Mitsusu、FUKUCHI Hiroyuki、SASAKI Masato、TADA Kazumi
    • Journal Title

      JOURNAL OF INTERNATIONAL BUSINESS AND ECONOMICS

      Volume: 6 Issue: 2 Pages: 1-17

    • DOI

      10.15640/jibe.v6n2a1

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-18K18564, KAKENHI-PROJECT-15H03372, KAKENHI-PROJECT-16K17164, KAKENHI-PROJECT-15H03388
  • [Journal Article] Organizational cultural crossvergence and innovation: Evidence from Japanese multinationals in emerging markets2017

    • Author(s)
      Nakagawa, K., Tada, K., and Fukuchi, H.
    • Journal Title

      Nakagawa, K., Tada, K., and Fukuchi, H. (2017) Organizational cultural crossvergence and innovation: Evidence from Japanese multinationals in emerging markets. Cross-cultural Management Journal

      Volume: 11 Pages: 47-57

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Journal Article] Dysfunction from Focusing on Overseas Business2017

    • Author(s)
      Fukutomi, G., Y. Yamashita, W. Uehara, H. Fukuchi, and M. Sasaki
    • Journal Title

      GSTF Journal on Business Review

      Volume: 5 Pages: 28-37

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Journal Article] Dysfunction from Focusing on Overseas Business2017

    • Author(s)
      Fukutomi, G.,Yamashita, Y.,Uehara, W., H. Fukuchi, and M. Sasaki
    • Journal Title

      GSTF Journal on Business Review

      Volume: Vol.5, No.1 Pages: 28-37

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Journal Article] Organizational Culture Crossvergence and Innovation: Evidence From Japanese Multinationals in Emerging Markets2017

    • Author(s)
      Nakagawa, K., Tada, K., and H. Fukuchi
    • Journal Title

      Cultural Management Journal

      Volume: 19(1) Pages: 44-57

    • Peer Reviewed
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Journal Article] Dysfunction from Focusing on Overseas Business2017

    • Author(s)
      Fukutomi, G., Y. Yamashita, W. Uehara, H. Fukuchi, and M. Sasaki
    • Journal Title

      GSTF Journal on Business Review

      Volume: 5 (1) Pages: 28-37

    • DOI

      10.5176/2251-2098_emg16.3

    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-25301035, KAKENHI-PROJECT-26285096
  • [Journal Article] Effect of cross-Functional dispersion marketing activities on the market-oriented organizational process2017

    • Author(s)
      福地 宏之
    • Journal Title

      Journal of Marketing & Distribution

      Volume: 20 Issue: 1 Pages: 43-67

    • DOI

      10.5844/jsmd.20.1_43

    • NAID

      130006906331

    • ISSN
      1345-9015, 2186-0939
    • Language
      Japanese
    • Peer Reviewed / Open Access
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Journal Article] マーケティング活動の組織内分布が市場志向の組織プロセスに及ぼす影響2017

    • Author(s)
      福地宏之
    • Journal Title

      流通研究

      Volume: 21(1) Pages: 43-67

    • NAID

      130006906331

    • Peer Reviewed
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Presentation] Marketing and Financial Metrics in Sales Management2018

    • Author(s)
      Fukutomi, G., Y.Yamashita, W. Uehara and H. Fukuchi
    • Organizer
      The 17th International Marketing Trend Conference, Paris, France
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Presentation] Metrics-Driven Climate and Metrics-Based Activities as an Organizational Processes to Complement MPM system in the Firm2018

    • Author(s)
      Yamashita, Y., G. Fukutomi, W. Uehara, and H. Fukuchi
    • Organizer
      Association of Marketing Theory and Practice 2018 Annual Meeting
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Metrics-driven Climate and Metrics Based Marketing Control Process2018

    • Author(s)
      Yamashita, Y., W. Uehara, H. Fukuchi and G. Gukutomi(2018)
    • Organizer
      Association of marketing Theory and Practice Annual Meeting, Florica, USA
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Presentation] Channel-Specific Advantages in Emerging Market: Theoretical Framework and Research Propositions2018

    • Author(s)
      Tada, K., Fukuchi, H. and Nakagawa, M.
    • Organizer
      AIB Annual Conference 2017, Academy of International Business
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] 新興国市場における流通チャネルの二重構造:先行研究の課題と日本多国籍企業の動向2018

    • Author(s)
      多田和美・中川充・福地宏之
    • Organizer
      多国籍企業学会第11回全国大会
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Activities of Japanese Companies:evidence from survey research2017

    • Author(s)
      Sasaki, M., Yamashita, Y., Fukutomi, G., Uehara, W. and H. Fukuchi
    • Organizer
      AAOM/TAOM 2017
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Dual-structure of distribution channels in emerging markets: Review, integration and future research agenda2017

    • Author(s)
      Tada, K., M. Nakagawa, and H. Fukuchi
    • Organizer
      European International Business Academy, 2017 Milan Conference, December 2017, Milan, Italy
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Presentation] Sales Managers’ Use of Marketing and Financial Metrics2017

    • Author(s)
      Fukutomi, G., Y. Yamashita, W. Uehara, and H. Fukuchi
    • Organizer
      17th International Marketing Trend Conference
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Dual-structure of distribution channels in emerging markets: Review, integration and future research agenda2017

    • Author(s)
      Tada, K., Nakagawa, M. and H. Fukuchi
    • Organizer
      European International Business Academy 2017 Milan Conference
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Should Japanese Multinationals Change their Original Business Style in Emerging Markets?2016

    • Author(s)
      Nakagawa, K., Nakagawa, M., Fukuchi, H., Sasaki, M., and Tada, K.
    • Organizer
      9th Association of Japanese Business Studies Annual Conference 2016
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] 新興国におけるマーケティング戦略と現地法人の管理2016

    • Author(s)
      福地宏之(代表)、山下裕子、鷲田祐一、福富言、上原渉、佐々木将人
    • Organizer
      日本商業学会関東部会 2016年10月22日、中央大学後楽園キャンパス
    • Invited
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Presentation] 新興国におけるマーケティング戦略と現地法人の管理2016

    • Author(s)
      山下裕子・鷲田祐一・福富言・上原渉・福地宏之・佐々木将人
    • Organizer
      日本商業学会関東部会10月研究会
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Dysfunction from Focusing on Overseas Business2016

    • Author(s)
      Fukutomi(代表), G.,Yamashita, Y.,Uehara, W., H. Fukuchi, and M. Sasaki
    • Organizer
      Global Science and Technology Forum, 2016 December 12, Singapore
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Presentation] Organizational Cultural Convergence and Crossvergence for the Subsidiary's Local Market Innovation: An Empirical Study of Japanese Subsidiaries in Emerging Markets2016

    • Author(s)
      Nakagawa, K., Tada, K., Fukuchi, H., and Imagawa, T.
    • Organizer
      2016 Annual Conference of Academy of International Business
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Effect of Control and Crossvergence on Knowledge Building in Emerging Markets: Evidence from Japanese Multinationals2015

    • Author(s)
      Koichi Nakagawa, Kazumi Tada, Hiroyuki Fukuchi, Mitsuru Nakagawa & Tomomi Imagawa
    • Organizer
      The 35th Strategic Management Society Conference
    • Place of Presentation
      Denver, USA
    • Year and Date
      2015-10-06
    • Int'l Joint Research
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] he impact of headquarter control and crossvergence on knowledgebuilding and performance in emerging markets: Statistical analysis of Japanese multinationals2015

    • Author(s)
      Koichi Nakagawa, Kazumi Tada, Hiroyuki Fukuchi & Mitsuru Nakagawa
    • Organizer
      国際ビジネス研究学会 第40回関西部会
    • Place of Presentation
      阪南大学あべのハルカスキャンパス(大阪市)
    • Year and Date
      2015-06-06
    • Data Source
      KAKENHI-PROJECT-15H03388
  • [Presentation] Management of Foreign Subsidiaries in Emerging Countries: Power, Knowledge Transfer, and Trust2014

    • Author(s)
      Sasaki Masato, Yuko Yamashita, Washida Yuichi, Wataru Uehara, Hitoyuki Fukuchi, Gen Fukutomi
    • Organizer
      Academy of Marketing Science, 2014 World Conference
    • Place of Presentation
      ESAN Business School--Lima, Peru
    • Year and Date
      2014-08-06
    • Data Source
      KAKENHI-PROJECT-26285096
  • [Presentation] 海外現地法人における戦略目標とマーケティング行動のずれ―概念枠組みの提示2013

    • Author(s)
      上原渉,山下裕子,鷲田祐一,佐々木将人,福地宏之,福冨言
    • Organizer
      日本マーケティング学会カンファレンス
    • Place of Presentation
      早稲田大学
    • Data Source
      KAKENHI-PROJECT-24243048
  • 1.  TADA Kazumi (50582805)
    # of Collaborated Projects: 4 results
    # of Collaborated Products: 9 results
  • 2.  中川 充 (90638412)
    # of Collaborated Projects: 3 results
    # of Collaborated Products: 9 results
  • 3.  NAKAGAWA Kouichi (40510409)
    # of Collaborated Projects: 2 results
    # of Collaborated Products: 9 results
  • 4.  佐々木 将人 (60515063)
    # of Collaborated Projects: 2 results
    # of Collaborated Products: 9 results
  • 5.  岩田 智 (00232679)
    # of Collaborated Projects: 2 results
    # of Collaborated Products: 0 results
  • 6.  KOBAYASHI Toshio (20205470)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 7.  KANAI Kazuyori (50142831)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 8.  SEKIGUCHI Tomoki (20373110)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 9.  MATSUMURA Naohiro (10379159)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 10.  WIRAWAN Dony Dahana (90432426)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 11.  MATSUMURA Masaki (10340019)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 12.  HIRAYAMA Hiroshi (00368383)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 13.  KOSAKA Gennjiro (90582297)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 14.  Yamashita Yuko (90230432)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 15.  上原 渉 (30515060)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 7 results
  • 16.  澤田 成章 (70714616)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 17.  福冨 言 (80387993)
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 4 results
  • 18.  MATSUMOTO Takeshi
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 19.  NAKATA Yugo
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 20.  TANIGUCHI Kunihiko
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 21.  HIDAKA Yasukazu
    # of Collaborated Projects: 1 results
    # of Collaborated Products: 0 results
  • 22.  松村 裕子
    # of Collaborated Projects: 0 results
    # of Collaborated Products: 7 results

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